• Angela Anderson

What to and What Not to Post on Instagram Stories

Instagram stories are where it’s at, BUT what the hell should you actually be posting as a beauty professional?⠀⠀⠀⠀⠀ ⠀⠀⠀

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What to post?

📸 Your behind-the-scenes in the salon that day⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🗣 Client testimonials⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👍 Quick how-to snippets that will benefit your audience⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💄 Retail product information⠀⠀⠀⠀⠀⠀⠀⠀⠀ 👀 Information new clients should know⠀⠀⠀⠀⠀⠀⠀⠀⠀ 📍Information about you or your salon⠀⠀⠀⠀⠀⠀⠀⠀⠀ 💫 Client transformations⠀⠀⠀⠀⠀⠀⠀⠀⠀ 📚 Continuing education⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What not to post?⠀⠀

⠀⠀⠀⠀⠀⠀⠀ 🙈Too much personal stuff, like the concert or parties you attend⠀⠀⠀⠀⠀⠀⠀⠀⠀ 🤦🏻‍♀️Useless humor that your clients won’t get⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ As a general rule of thumb, it’s okay to filter in personal stuff on your stories but make sure there’s always a purpose that relates back to your professional world.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ For example: Why would your client care if you showed a bunch of snippets from the Post Malone concert?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Rather if you are a hairstylist and you show us, a video tutorial of how you curled your hair getting ready for the Post Malone concert, it’s going to add way more value to your audience!👏⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ What’s your favorite thing to post in IG stories? Share with me in the comments below.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Happy Beauty Social Breakthrough babes!💖⠀